Category archives for: Finance

Give the gift of U.S. Savings Bonds

Buying U.S. Savings Bonds for loved ones has been a holiday tradition for more than 75 years and is a unique part of our nation’s history. Whether gift-givers are parents helping their children save for their first home, young couples celebrating their newborns’ first holiday season, or grandparents helping their grandchildren save for college, the [...]

Holiday digital-marketing strategies for small businesses

With the holiday shopping season approaching, Santa’s workshop isn’t the only thing buzzing with activity. Search engine activity spikes every year as the holidays approach. It’s likely that your current and potential customers are creating at least some of that online activity. Search engine activity follows the same flow as in-store shopping during the holiday [...]

Five practices that help small businesses avoid hiring mistakes

The majority of small business owners go into business because they’re passionate about their field, or about making money in general. One aspect to growing a business entrepreneurs often find challenging is hiring the right staff members to suit their goals. SurePayroll, an online payroll service, recently surveyed its small-business owner customers and discovered that [...]

Are business credit cards rewarding for small businesses?

Considering how much money your small business pumps into your local economy, the taxes you pay and your company’s role as part of the engine that drives the national economy, you probably think someone should be giving you some kind of reward. A rewards program from a business credit card can be a great way [...]

Branding pointers for small businesses

Branding isn’t just for the big guys. Small businesses can launch, grow and expand through clear and consistent messaging and marketing, just like larger companies do. If you’re a small-business owner, creating a distinct brand image for your product or service is essential – and can be accomplished through some very simple methods. Karen Post, [...]

Your legacy of giving: Review your beneficiary lists

As you prepare for tax time and organize your finances, it’s also a good time to evaluate your will and legacy. Thrivent Financial for Lutherans offers these tips to help get you started on a beneficiary review. Your estate: for beneficiaries only One of the most common mistakes people make is failing to update the [...]

Rethinking small office design: Creating a more collaborative and imaginative workplace

In the age of wireless communication, telecommuting and global travel, a professional’s “office” has become more of a virtual world located anywhere from a hip coffee shop to a busy airport. This makes creating one’s stationary office fun, stimulating and imaginative even more important. There are ways to accomplish a more collaborative environment that is [...]

How SEO brings ROI to business websites

Many people doubt search-engine optimization, or “SEO” for short. Some have a bad impression of it from watching the TV show “The Good Wife” or reading about the “dirty tricks” of a certain department store in The New York Times. They say it’s nothing more than “black- hat” tactics that can get you in trouble [...]

Using social media to ramp up for Small Business Saturday

Big retailers have traditionally been the businesses to see the biggest boost on Black Friday, and Cyber Monday helps online merchants. If you’re a small-business owner, you now have a day when consumers are thinking about you – Nov. 26 is Small Business Saturday – and smart use of social media can help you make [...]

Buy more, spend less and keep your cash

Maintaining a healthy cash flow and keeping a firm handle on expenses is considered sound financial management. For small businesses, however, it can be the difference between succeeding and struggling for survival. Making your money work harder is particularly important in times of economic uncertainty when small businesses are often faced with unpredictable sales and [...]

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